- 109
Joseph Christian Leyendecker 1874 - 1951
Description
- Joseph Christian Leyendecker
- Kuppenheimer Good Clothes (Man and Jockey)
- oil on canvas
- 28 by 21 in.
- (71.1 by 53.3 cm)
- Painted in 1923.
Provenance
House of Kuppenheimer, 1923
Private Collection
American Illustrator's Gallery, New York
Private Collection
Literature
The Saturday Evening Post, June 14, 1923, illustrated as Kuppenheimer Clothing Company advertisement
Laurence S. Cutler and Judy Goffman Cutler, J.C. Leyendecker: American Imagist, New York, 2008, p. 91, illustrated in color p. 92
Catalogue Note
The Kuppenheimer Clothing Company used this painting as an advertisment for its men's clothing. The advertisement printed in the 1923 Saturday Evening Post, accompanied by the tagline "When you decide to buy a better suit than you ever owned before buy Kuppenheimer Good Clothes, an investment in good appearance." J.C. Leyendecker was credited for creating American icons out of the fashionably styled and dressed men and women appearing in magazines, newspapers, and store windows throughout the country.